The Klaxons - Gravity’s Rainbow
For Big Life Management, London
We created a viral campaign for the then unsigned band the Klaxons.
Using a series of hosted server farms to push their promo for Gravity’s Rainbow – we seeded the video through online music and entertainment properties – tracking users' activity and the viral spread of the campaign.
In under 3 weeks the site received:
- 4,500+ Registered users
- 1,500+ Tell a friend subscriptions
- 12,000+ views of the video
