Saab Turbo X

For Draftfcb, London

Commissioned to produce a series of film quality 3D animations to launch the Saab 9-5 Turbo X special edition sports car.

Only 500 of the high spec cars were ever produced.  Our interactive 3D banners featured a range of 360 car spin animated sequences.  As an additional part of the launch strategy, we also created a range of interactive product presentations on USB keys for distribution among Saab dealers.